You will love the uniqueness of our products which are handmade products and ethnic embroidery like zardozi, shadow work, chain and crewel stitch work. As the revenues are used for the wages of the women producer groups and is reinvested in education for the children, each purchase is a part of the transformation in the society. Safa works with the production groups of women to distribute the products through a network of retailers, corporate houses and other channels.
Safa also customises products to your specifications ranging from plain cotton/yoga mats to velvets with embellishments, embroidery or bead work from our network of urban women self help groups and sourced from rural and urban skilled artisan co-operatives. A mutual growth process is ensured between rural market expertise and urban skills.